Building Mental Immunity Before Misinformation Spreads
This session introduces prebunking – a proactive strategy that helps people resist manipulation before it spreads. We’ll explore the science of psychological inoculation, learn how falsehoods exploit emotion and bias, and understand why early exposure to tactics builds resistance. Using real-world examples, this session offers tools to design and deliver prebunking messages to build cognitive immunity across civic, media, and educational settings.

Learn how to use early, controlled exposure to misinformation tactics to build resilience
🧠 Inoculation Theory
🧠 Reactance (Psychology)
🧠 Cognitive Fallacies
☑️ Understand psychological inoculation
☑️ Identify the emotional and cognitive tactics used in misleading content
☑️ Learn to design simple, effective prebunking messages across domains
☑️ Build mental “antibodies” to common manipulation strategies before they spread
You're focused on upstream intervention
You want to inoculate audiences before misinformation spreads
Policy Communicators
Who want to craft early, trusted narratives that build truth-resilience in polarized environments
Campaign Teams
Seeking strategies to design proactive messaging that strengthens audiences against misleading claims
Community Organizers
Who need tools to help vulnerable populations spot emotional manipulation
Civic Educators
Looking to equip learners with early skills to recognize and resist misinformation tactics